Still unconvinced about using social media?
Timothy Bishop, executive director of Ellensburg Downtown Association (Washington), reports his program set up its Myspace page over a year ago and has had great success with it. Currently, they have more than 1500 friends who are mostly students at Central Washington University—which is a great connection to a large group of volunteers and local youth. The connection with students has blossomed into larger joint-press and marketing projects with the students. EDA has been using MySpace to post special events, recruit volunteers, and share information about new businesses. This social media tool has been very helpful so far. For example, nearly half of the participants at the group’s Girls Night Out event first heard about it through the Myspace page; also when a local business was having difficulty filling jobs despite numerous newspaper ads and attending the job fairs —after the positions were posted on MySpace they were soon filled!
EDA has also experimented with Change.org with good results. On average, the group receives about $100 every month from people in places like New Jersey, San Francisco, and Oklahoma! http://www.myspace.com/ellensburgdowntown
Posts
Still unconvinced about using social media? 
2 comments:
Thanks for the great mention,
We've been thrilled with the response to our social networking efforts here in Ellensburg, espeecially the partnership with CWU's PRSSA chapter.
As the President of Central's PRSSA which has joined on with the Ellensburg Downtown Association, I would just like to say I am happy we have been able to help this become such a success. I would encourage other Downtown Associations to talk to their nearby schools and partner with them together to help the students gain real life experience, while helping their very own town.
Post a Comment